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The Notealy automation engine listens to several events and can act across every channel the workspace is connected to. By combining a single API call with a Tag added automation you can drive end-to-end onboarding, nurture and re-engagement flows from your own backend.

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Pieces that compose

When a tag is newly attached to a contact, Notealy emits a contact.tag_added event. Any active automation with a matching trigger fires, and its Send message action dispatches through the channel you picked.

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End-to-end recipe

  1. Pick channels and create templates
    • For email: create an Email Template (controls from address, domain, subject and body).
    • For WhatsApp Cloud API: register a Meta Cloud Template and select it on the action.
    • For QR-based WhatsApp: create a Message Template; the action will use it as the body.
    • For Instagram/Facebook DM: provide the body inline on the action.
  2. Build the automation — Tag added filtered to a specific tag id, with Send message configured for the channel you want.
  3. Push contacts via the API with the same tag id in tagIds.

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Example

If the contact is new, Notealy emits both contact.created and contact.tag_added. Any automation whose trigger matches will run; the email/WA/Meta Cloud/IG/FB message goes out asynchronously.

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Idempotency guarantees

  • Re-posting the same payload finds the existing contact (matched by phone or email) and does not re-emit contact.tag_added for tags already attached. The automation does not re-trigger.
  • New tags added in subsequent calls do emit fresh events — so you can layer tags over time and each one drives its own automation.

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Where to verify

  • The contact appears in the dashboard with the new tag and Source: API.
  • The automation execution shows up under Automations → Runs.
  • Outbound messages appear in the contact’s timeline.